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American Express

Unplugged

After years of living increasingly online, American Express decided to go old school with Amex Unplugged, an event that would reconnect people in person and encourage genuine relationship building – with no screens in sight.

Guests were invited to a space in Sydney’s CBD, washed in calming lighting inspired by American Express blue and filled with soul-soothing tactile plants and greenery. An immersive networking area was created for the arrival, encouraging guests to relax, socialise, and enjoy the sensorial food and beverages on offer. A secondary performance room fully brought guests into the present moment, with uplifting live music surrounded by natural elements that created a positive atmosphere, with absolutely no distractions.

This blend of calming styling elements and immersive experiences heightened all the senses, creating an event that allowed attendees to fully switch off and engage in the moment.

 

 

American Express

Unplugged

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